The pricing strategy could and would depend on luxury/custom made Waffle Cones someone could request gold edible flakes on their cones. 1. A high-quality product that is available only at a high price will not be perceived as a good value, nor will bare-bones service or low-quality goods selling for a low price. So pricing would be vary but it wouldn't be ridicules price, We don't want to scary away are customers but have them buying and not feeling they are being robbed. We aren't looking to have high prices but reasonable prices for are customers. 3.One of the best ways to get the most out of a marketing plan is to correctly implement it. We would have to be aware of the store, supermarkets and other waffle cones companies Prices beating them and still having a tasty product people can't get a enough of. 2. Lower-income consumers are price sensitive, but they will pay for products if they deliver a benefit that is worth the money. want them to feel and know they have a good healthy, organic, natural and tasty product. No flavors add but all natural and organic. The chocolate we pick have a really good healthy benefits.
Chocolate Bacon Waffle Cones: Prices:
- $0.75 for one CBWC
- $1.50 for two CBWC
- $4.50 for six CBWC
- $6.00 for eight CBWC
- $9.00 for twelve CBWC
My quote from page 7 and 28 out of the book MKTG9: By Charles W. Lamb, Joseph F. Hair, Jr, Carl McDaniel
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