Marketing Mix: Promotion

The company will use three of the most download apps or social media which is Facebook, and twitter and Instagram for promotion. Are company would use all three IG, Fb and twitter and would be under CBWC. 2. This comparison of sales and market orientations is not meant to belittle the role of promotion, especially personal selling, in the marketing mix. Promotion is the means by which organizations communicate with present and prospective customers about the merits and characteristics of their organization and products. Effective promotion is an essential part of effective marketing.
We would have a professional website built for the company www.CBWC.com and of course an email for are customers to order or make custom orders. 1.Skills are functions such as customer service and promotion that the firm performs better than its competitors.

One of are sayings we would have would say:  Craving salty and sweet?  The location would be California Bay Area Berkeley and LA by the beaches cause the Waffle cones would be on the go. 3.The best marketing tactic is to protect existing market share by reinvesting earnings in product improvement, better distribution, more promotion, and production efficiency. Management must capture new users as they enter the market.  So we would hope people would take a great pictures with they cones showing off they desserts or snack on social media .  We would have the prices up and ready to go for are customers or new customers looking to try. 


My quote from page 11 and 26 out of the book MKTG9: By Charles W. Lamb, Joseph F. Hair, Jr, Carl McDaniel